About sincerity in the Chinese culture of language communication

• Molodykh V.I.

  Valery I. Molodykh. Vladivostok State University of Economics and Service. Vladivostok. Russia

• Леонтьева Тамара Ивановна

  Tamara I. Leontieva. Vladivostok State University of Economics and Service. Vladivostok. Russia

The article is devoted to the study of the features of the verbal and non-verbal realization of sincerity in the Chinese language on the basis of the analysis of lexical-dictionary definitions of this concept and the description of the Chinese classical and modern literary-artistic discourse. The aim of the work is to present sincerity in the form of a system of ethno-psychological formulas for objectifying the concept of sincerity in typical situations of the Chinese culture of communication. At the same time, the need to clearly separate the linguo-philosophical essence of the phenomenon of sincerity is realized – as one of the aspects of honesty, truthfulness, the absence of contradictions between real feelings and intentions in relation to another person (or a group of persons); objectification of these feelings and intentions, realized in words, phrases, speech works from the real behavior of individuals and groups in numerous acts of sincerity.
Keywords: the Chinese cultural and philosophical essence of the phenomenon, sincerity, features of speech behavior of the Chinese, lexical and semantic definitions of apology, the role of stratagem and “face preservation” principles in prototypical (cooperative) and non-prototypic (conflict) situations.